On Page Criteria for SEO

The content of each web page should focus on one important keyword.

Website keywords reflect how searchers look for information. Therefore, keep keywords short, simple, and to the point.

Proper website keywords help search engines to determine the focus of your website, the content of each page, and the relevancy of the content.

The page title tells the reader what the page covers. You can see the page title in the long blue title bar at the very top of your web browser.

(When you look at the very top of this page for example, you see, in the blue section, the title as "On Page Criteria for SEO - Search Engine Optimization". You should also see the name of the browser you are using.)

The page description should also include the keyword. Searchers see the description with each SRP listing, after performing a keyword search.

In addition, the page description, or some part of it, is usually included in the first paragraph of the web page.

Your page headline may or may not exactly read the same as the title. However, both the title and the headline should include the keyword(s) for that page.

Relevant content is the information you provide your readers.

Content is "king" on the internet, and your web pages must provide relevant content. Your content should solve your reader's problem, desire or need.

In addition, the way you organize and present your content is important. Good organization helps your readers, and the search engines, to "see" the relevancy of the content you offer.

Of course, you must include the keyword(s) for that page throughout the content, in just the right way. You cannot just simply throw them, willy-nilly, into your content.

Links, of course, take you to more information. This additional information may exist on your website or other websites. Links also help readers and the search engines to navigate your site more easily.

Links that take your visitors (and the Search Engines) to other web pages, or websites, should always work. Search Engines penalize websites with links that do not work.

All of the on page criteria for SEO mentioned above must coordinate to convey the importance and relevance of your content.

Happily, there have been great advances in website building technology. The non-tech person is no longer at a great disadvantage compared to those with more resources.

For less than a dollar per day, you can get access to a package of integrated tools. These tools help with on page criteria for SEO.

For example, Analyze It! is a tool that analyzes various on page criteria and provides recommendations on changes.

Link Fix It! will let you know which of your links are not working.

Analyze It! and Link Fix It! are two of the many tools in the SBI! package. These tools work together to help you with both off page and on page criteria to create effective web pages for the search engines.

Go here to view each tool (scroll down a few paragraphs and click each section):

• Perfect Preparation
• Traffic Building System
• Trust Building Tools
• Monetization
• Guidance & Support

In addition to great tools, you can also get peer review on the content you write. The suggestions of your peers can help you to create good, relevant content.

The non-tech person can now get the resources and tools, reasonably priced, that allow his/her website to achieve a top search engine ranking.

Use this custom search engine to find words and phrases, on this website, about which you need to refresh your memory.

Also Read,

The Purpose of Search Engines
Search Engines are software robots that index words on web pages. These indexes are to determine the relevancy of keywords to the content of web pages that contain those keywords.

Off Page Factors for SEO
Building a website that ranks high with the search engines requires that you understand off page factors for SEO.

Website Keywords
Searchers look for information by typing website keywords into a search box. It is a matter of success or failure that you build web pages around good keywords.

Return to Understanding Search Engines
Understanding search engines determine the success or failure of your website building efforts. Understand what search engines do, their purpose, and how you can benefit with ads.